Travel Trends and Resources

Destrimetrics

About DestiMetrics: DestiMetrics provides standardized industry metrics and features unique, forward-looking indicators providing a vital tool for tracking major economic, business and consumer trends. It is the leading supplier of lodging metrics and market intelligence for the North American travel and hospitality industries. DestiMetrics plans, implements, and operates destination and lodging research programs that provide insights into past and future reservation activity and travel market data. North Lake Tahoe has been a participating partner of DestiMetrics for over ten years.

Key July Takeaways

• Occupancy rates for last month – July 2021 were up by 33.5% year over year
• The average daily rate last month – July 2021 were up by 15% year over year

Looking Ahead

• Occupancy for August is trending at a 70% increase year over year
• The average daily rate for August is trending lower by 1%
• Occupancy rates for the next six months (August – January) are trending up by over 100%

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