Documents Library

The following NLTRA documents and publications are available for download. For hard copies of any document or publication, contact Marketing Executive Assistant, Anna Atwood at Anna@GoTahoeNorth.com or 530-581-8700.

NLTRA Organizational

NLTRA Bylaws 2018

2017 Organization Structure Subcommittee Recommendations on Marketing

2017 Organization Structure Subcommittee Recommendations on Chamber of Commerce

2015-2020 Strategic Goals

NLTRA-Supplemental-Operating-Procedures-and-Policies-11-9-15.doc

2020 North Lake Tahoe Marketing Coop RFP for Marketing, Advertising, Communications, Social Media and Website Services

2020 Partnership Funding 

2020 Special Event Partnership Funding - Application Fillable

2020 Special Event Partnership Funding (updated September 2019) - General Information

2020 Special Event Partnership Funding - Application Explanations

2020 Special Event Partnership Funding - Application Checklist

North Tahoe Tourism/Community Master Plans

North Tahoe Tourism Master Plan 2015

North Tahoe Tourism Master Plan 2015 Appendices

Two-Year Tourism Development Strategic Plan 2018

NLTRA Contracts and Reporting with Placer County

Contracts

2018-2019 Placer County Contract

2017/18 Contracts

• Placer County One Month Contract

• Placer County Six Month Contract

• Placer County Five Month Contract

Six Month Performance Reports

• April - September 2017
• July 31, 2017
• October - March 2017

• July 31, 2017
• October 2013 - March 2014 Part 1
• October 2013 - March 2014 Part 2
• October 2012 - March 2013
• April - September 2012
• April - September 2011

Quarterly Reports

4th Quarter Report to Placer County for FY 2016-17

3rd Quarter Report to Placer County ending 3.31.17 FY 2016-17

2nd Quarter Report to Placer County ending 12.31.16 FY 2016-17

1st Quarter Report to Placer County FY 2016-17

4th Quarter Report to Placer County for FY 2015-16

3rd Quarter Report to Placer County for FY 2015-16

2nd Quarter Report to Placer County for FY 2015-16

1st Quarter Report to Placer County for FY 2015-16

Other Reports

North Lake Tahoe Ad Tracking Report 2013

North Lake Tahoe Ad Tracking Report 2011

Local and Regional Economic Data

The Economic Significance of Travel to the North Lake Tahoe Area 2003-2016

The Economic Significance of Travel to the North Lake Tahoe Area, 2003-2012

The Economic Significance of Travel to the North Lake Tahoe Area, 2003-2008

Measuring for Prosperity Community and Economic Indicators, Tahoe Prosperity Center Report 2018

Infrastructure & Transportation 

FY 2016-17 Capital Investment Transportation Plan and Long Range Funding Plan

FY 2016-17 CIT Plan Appendices

SLIDESHOW 2017-18 Marketing, Capital Investments, and Transportation Scope of Work

Status Report and Guide for the Future - Creating a World Class Bicycle and Multi Purpose Trail Community

North Lake Tahoe Community Wayfinding Signage Design Standards Manual

Tahoe City Visioning Options

TC Visioning Options Part 1

TC Visioning Options Part 2

TC Visioning Options Appendix Part 1

TC Visioning Options Appendix Part 2

Tahoe City Vision Options - Presentation

Placer County

• Tourism-Master-Plan-Grant-Guide-and-Application.pdfne.com/…/Tourism-Master-Plan-Grant-Guide-and-Application.pdf
• The Placer County Travel Industry Assessment (2009)
• The Kings Beach/Tahoe Vista Strategic Plan for Business Retention, Expansion and Attraction (2002)
• The Tahoe City Strategic Plan for Business Retention, Expansion and Attraction (2000)

Research, Studies, Surveys

2018.19 North Lake Tahoe Advertising Effectiveness Research

North Lake Tahoe Visitor Research Summary 2014

The Stage at Northstar, Presentation

The Feasibility Study and Business Planning for New Cultural Facilities for North Lake Tahoe-Truckee (2009)

The Financing Strategies Working Group Report (2005)

North Lake Tahoe Visitor Survey Summer 2012 - Graphs

North Lake Tahoe Visitor Survey Summer 2012

The Lake Tahoe Region Aquatic Invasive Species Management Plan Appendix A: Potential Economic Impacts (2009)

The Economic Significance of Travel to the North Lake Tahoe Area (2013)

The Eastern Placer County Community Mailback Survey (2008)

Investing in Heritage Tourism: Ensuring Placer County's Place in Olympic History (2008)

Lake Tahoe Waterborne Shuttle Service Conceptual Development/Feasibility Study

Lake Tahoe Basin Prosperity Plan Cluster Meeting PowerPoint - Tourism

Lake Tahoe Basin Prosperity Plan Cluster Meeting PowerPoint - Health and Wellness

Lake Tahoe Basin Prosperity Plan Cluster Meeting PowerPoint - Green Business

Lake Tahoe EIP: An Economic Analysis of Private Source Stormwater BMP Expenditures on Redevelopment Projects

Tahoe Redevelopment Case Study: Feasibility Analysis

Final Report of Sustainability Measures Lake Tahoe Watershed, Nevada and California, 2010

Lake Tahoe Basin Prosperity Plan Final Report 2010